Google Business Profile management that wins the map pack.
The map with three businesses at the top of a local search — the map pack — decides who gets the call before most people ever scroll to a website. Your Google Business Profile is what puts you in it, it’s completely free real estate, and most local listings are sitting half-built with the wrong hours. I fix that.
The most valuable free listing on the internet.
When somebody nearby searches for what you do, Google shows the map pack first: three businesses, their stars, their hours, a call button. Whether you’re one of the three comes down to how complete and active your profile is, how consistent it is with your website, and what your reviews look like — all things you can control and most businesses don’t.
This is honestly the first thing I check on any business, because it’s the highest-leverage fix in local marketing: no ad budget, no rebuild, just a listing built out properly and kept alive with real photos, weekly posts, and steady reviews.
What the GBP work includes.
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Full setup & optimizationCategories, services with descriptions, products, hours, holiday hours, attributes, booking link — every field, filled in right.
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Real photos that get clicksHonest photos of your actual business — listings with real, current photos get measurably more calls and direction requests.
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A review system that worksA simple, Google-policy-safe way to ask happy customers at the right moment — plus coaching on answering the occasional rough one.
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Weekly Google PostsUpdates, offers, and photos on a steady rhythm — the activity signals Google uses to decide who stays visible.
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Q&A seedingThe questions customers actually ask, asked and answered on your listing before a stranger answers them wrong.
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Website & listing agreementYour profile and your site telling Google the same story — same name, address, phone, hours, and services everywhere.
Google Business Profile — published prices
One-time setups or ongoing care · Full detail on the pricing pageGBP Setup & Optimization
$500
one-time
The full build-out: categories, services, hours, attributes, booking link.
GBP Photography Add-On
$150
one-time · 10 location photos
Real photos of your real business, shot for the listing.
Review System Setup
$300
one-time
The ask flow, the follow-up texts, and reply coaching — installed and yours.
Local Visibility
$197
per month
Your profile kept active — weekly posts, photo updates, review replies.
Serving the Bluegrass, one town at a time.
Map-pack visibility is town-by-town, which is exactly how I work it — optimizing listings for businesses in Winchester · Lexington · Richmond · Georgetown · Mount Sterling · Nicholasville · Paris · Versailles — and the rest of Central Kentucky. If you’re in the Bluegrass and run a small business, you’re in my service area.
Google Business Profile questions I hear the most.
Is a Google Business Profile really free?
Yes — the listing itself costs nothing, which is exactly why it’s the best marketing value a local business has. What you’re paying me for is building it out completely and keeping it active, because a half-built free listing loses to a well-run one every time.
Why am I not showing up in the map pack?
Usually some mix of an incomplete profile, wrong or missing categories, inconsistent name-address-phone info across the web, few or stale reviews, and no recent activity. The $250 GBP audit tells you exactly which ones are hurting you, in writing.
Do Google reviews actually matter that much?
Yes — for ranking and for the human reading them. Count, recency, and whether the owner replies all factor in. The good news: most of your competitors have no system for asking, so a simple, consistent one moves you up fast.
Can you get me more reviews?
I can build you a system that asks the right customers at the right moment, the policy-safe way — no buying reviews, no incentives, nothing that risks your listing. The reviews themselves have to be earned by your work, and that part you’ve already got covered.
What does GBP help cost?
$500 flat for the full setup and optimization, $250 for a written audit of your existing listing, $300 for the review system, and $197/mo if you want it all kept active month after month. Published pricing, no surprises.
Every service, one owner, no handoffs.
Want to know why the map shows them and not you?
Bring nothing — I’ll pull up your listing live on the free Blueprint Session and walk through it field by field. You’ll leave knowing exactly what’s missing and what I’d fix first.